# Product-Level Success Criteria

Source: `docs/business/prd.md` §1, `docs/business/lean-canvas.md`

## Year 1 Targets

| Metric | Target | Source |
|--------|--------|--------|
| Free users | 15,000 | PRD §1 |
| Paying users | 1,000 | PRD §1 |
| MRR | $19,000 | PRD §1 |
| NPS | >50 | PRD §1 |
| Conversion rate (free → paid) | ~6.7% | Derived (1K/15K) |

## Revenue Model

| Tier | Price | Target Persona |
|------|-------|---------------|
| Free | $0 | Solo Dev Sarah, Privacy-First Priya |
| Pro | $19/mo | Solo Dev Sarah (remote access trigger) |
| Team | $49/seat | Team Lead Tomas |
| Enterprise | $50/user | Enterprise Eva |

## Conversion Trigger

The single most important conversion event: **`llmhosts tunnel` (now relay)**.

User realizes they can access their home GPU from a coffee shop → hits tunnel paywall → converts to Pro at $19/mo. This is F-013 in the PRD and Journey 4 (Multi-Machine Developer).

## Core Value Proposition

"Your hardware. Real AI infrastructure. From anywhere."

### Value Proof Points
1. **Savings**: `$0.00... $0.00... $0.00...` on dashboard while GPU handles requests
2. **Remote access**: Home GPU serves laptop anywhere via relay
3. **Privacy**: PII detection, local-only routing, zero-knowledge relay
4. **Team efficiency**: Pooled GPUs, unified routing, shared cache
